This audience contains individuals estimated to have a credit score higher than 750. They may be researching the benefits of having a high credit score. They may be interested in different types of investing.
This audience contains individuals with moderate credit. They may be interested in increase their score.
This audience contains individuals with a credit score somewhere below 600. It may be harder for them to take out loans for homes, automobiles or business loans. They may be researching credit repair, how to improve credit scores, no credit check loans, etc.