Samsung was among one of the first companies to join the smartphone game. With a PDA phone, complete with a color display released in the US in 2001. Can't imagine using that thing now nowadays though! This audience includes people who are interested in purchasing a phone manufactured by Samsung. They have been observe researching the top Samsung cell phones, pre-owned phones and smartphones, including the Galaxy S8, Galaxy Note8, Galaxy S7, and Galaxy S9 People in this audience may also be interested in Samsung mobile accessories, which include headphones and headsets, phone cases and covers, and chargers.
Originally, Android was developed for digital cameras only. From digital cameras to cell phones from cupcakes to Oreos. People in this audience love cell phones with the Android operating system! They may be seen researching Android phones, such as the LG G6, LG V30, OnePlus 5T, Nexus 6P, HTC U11+, Huawei Mate 10 Pro, Razer phone, Sony Xperia XZ premium or Google Pixel 2 XL. This audience may also be regular users of Google.
Think different... or at least have iconic design and a simple interface. People in this audience may already have or are interested in buying a smartphone with an Apple operating system, or Apple iOS. They may be seen reading about the iPhone X, or other iPhones, like the iPhone 8+. This audience may be interested in other Apple iOS devices, like the iPad or iPod Touch, and may also be Mac users.
It's AT&T. It's not complicated. People in this audience may already be AT&T subscribers or people who are interested in subscribing. They may be seen researching AT&T's mobile plans, or the phones and tablets the carrier offers, such as the Samsung Galaxy S9, LG V30, Apple iPhone X, or Apple iPad Pro.
Based on online behavioral information, these consumers have been observed as In-Market for Boost Mobile phone services.
Cricket had a commercial where JOHN CENA surprises his fans by bursting through a wall to greet them. Sadly, he did not say "OHHH YEAHH". This audience includes people who are subscribed to Cricket Wireless and use its prepaid mobile service. They may be seen researching the service provider's cell phone plans, including its Bring Your Phone plan, or the phones that it offers, like an Apple iPhone X or Samsung Galaxy S9.
This carrier is so fast it feels like you're sprinting. Maybe that's where the name came from? A little too on the nose, huh? This audience includes people who are part of Sprint's mobile network or people who are thinking of subscribing to the carrier. They may be seen researching Sprint's unlimited or family plans, or its various deals for the smartphones it offers, such as the Apple iPhone X or Samsung Galaxy S9.
The "T" in T-mobile is for Telekom (yes that is spelled correctly, at least in German). People in this audience are interested in T-Mobile's cell phones and its cell phone plans. They may be seen reading about T-Mobile's many plans, including its T-Mobile ONE plan, or checking out the deals and payment plans for the smartphones it sells, like the Apple iPhone 7 or Samsung Galaxy S8.
Paul Marcarelli, also known as the "can you hear me now" guy, or as Verizon would call him, Benedict Arnold. People in this audience are subscribers to Verizon Wireless' mobile plan. This audience includes people who are also interested in the carrier and are seen researching its mobile and data plans. They may also be seen checking out what smartphones Verizon Wireless offers, like the Apple iPhone X or Samsung Galaxy S8.
The name "virgin" comes from the fact of Richard Branson and Nik Powell feeling as though they were virgins in business. Not because they were going to become wizards by the age of 30. People in this audience are looking for no-contract providers and are especially interested in Virgin Mobile. They may interested in the Virgin Mobile Inner Circle, as well as the carriers domestic and international mobile plans. This audience may also be interested in the smartphones Virgin Mobile offers, like the Apple iPhone X or Samsung Galaxy S9.
Phone cases have risen so much in popularity even big fashion brands like Louis Vuitton have models sport them on the cat walk. So, if you have about 300 extra dollars to spend on a case feel free! People in this audience are looking to shop for accessories to add onto their phone. They are interested in products, like adapters or chargers, cell phone cases, and cell phone headsets. This audience may be seen researching brands, such as OtterBox, mophie, or LifeProof.
Up until recently most phone plans operated by making you pay outright for the phone at a discounted price. Now, however, most companies have you pay a monthly fee for the phone at zero APR usually. This audience includes people who pay a certain amount of data, minutes and texts over the course of the contract's length. They may enjoy knowing how much they are going to pay for their phone bill monthly and may be seen researching and comparing carriers' plans, like Sprint's, AT&T's or Verizon's.
Contract not your thing? Prepaid is the way to go then. No hidden fees, no having to deal with pesky fine print. Just pay for a phone and use it. If only life were that simple! This audience includes people who regularly use pay-as-you-go to pay for their mobile services. They purchase mobile credit and can repurchase more credit if necessary. People in this audience may be seen comparing carriers' prepaid plans, like Sprint's, AT&T's or Verizon's.