New Client Acquisition

As brands get more sophisticated, so do their RFP requirements. Demographic strategies no longer excite clients and everyone’s presentation has colorful minimalism. To win new business your agency needs meat! Clickagy unique audiences are sexy and solve hard problems. Your experience with Clickagy for both targeting and analytics can be positioned as a competitive advantage and will win you deals.

Client Retention

The internet is a volatile beast, and when a campaign decides to nosedive despite all efforts, the client will want answers. It’s not enough to simply say you’re working on it; the client will want to understand “how”. Clickagy’s strategic audiences can be built and delivered within days, enabling you to walk the client through their custom formula, explaining the logic of how your team is righting the ship.

Boost Campaign KPIs

Clickagy audiences convert! Every single device in each audience has been deterministically observed on a relevant page within the defined time period. Unlike the “other guys”, Clickagy doesn’t make wild assumptions or probabilistic inflation just trying to hit scale. It should be a red flag for data quality when 650 million people in the US are Square Dancing Enthusiasts!

Saves Agency Time

All Clickagy audiences are fully managed and come with unlimited strategy, support, and optimization at no extra cost. We do all the heavy lifting for your audience optimization and can provide scheduled reporting where needed. Clickagy will ensure your media targets relevant eyeballs, leaving you more time to focus on the rest (departing, creative optimization, etc). Simply email us who you’re trying to reach, in plain English, and we’ll take care of the rest!

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Are Your Halloween Campaigns Haunted by Poor Programmatic Performance?

Whether you’re promoting chilling decorations or taking advantage of the spooky atmosphere for a Halloween themed marketing campaign, effective programmatic needs a foundation of high quality data. With Clickagy’s real-time, 3rd party data, we build audiences in-house, without watering them down with modeling or old, dusty data. Base your programmatic campaign on in-market and interest-based […]

Data Matters When Your Client is the Tooth Fairy

You can’t believe it, but your boss at the agency just handed you a huge account. Your work on this project will show the big cheese what you’re made of and you finally have a chance to gain some leverage for that promotion. With such career-changing potential at stake, you do NOT want to mess […]

Reach Eco-Friendly Buyers with Exact Behavioral Targeting

It’s no secret that in today’s market environmental ethics sell. In fact, roughly 50% of adults say they are willing to sacrifice convenience for an environmentally safe product. In the last 30 days, Clickagy observed millions of people researching clean energy, environmental political issues, pollution, and vegetarian products. We are constantly tracking consumer interests and […]