New Client Acquisition

As brands get more sophisticated, so do their RFP requirements. Demographic strategies no longer excite clients and everyone’s presentation has colorful minimalism. To win new business your agency needs meat! Clickagy unique audiences are sexy and solve hard problems. Your experience with Clickagy for both targeting and analytics can be positioned as a competitive advantage and will win you deals.

Client Retention

The internet is a volatile beast, and when a campaign decides to nosedive despite all efforts, the client will want answers. It’s not enough to simply say you’re working on it; the client will want to understand “how”. Clickagy’s strategic audiences can be built and delivered within days, enabling you to walk the client through their custom formula, explaining the logic of how your team is righting the ship.

Boost Campaign KPIs

Clickagy audiences convert! Every single device in each audience has been deterministically observed on a relevant page within the defined time period. Unlike the “other guys”, Clickagy doesn’t make wild assumptions or probabilistic inflation just trying to hit scale. It should be a red flag for data quality when 650 million people in the US are Square Dancing Enthusiasts!

Saves Agency Time

All Clickagy audiences are fully managed and come with unlimited strategy, support, and optimization at no extra cost. We do all the heavy lifting for your audience optimization and can provide scheduled reporting where needed. Clickagy will ensure your media targets relevant eyeballs, leaving you more time to focus on the rest (departing, creative optimization, etc). Simply email us who you’re trying to reach, in plain English, and we’ll take care of the rest!

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Clickagy Joins LUMAscapes as Data Supplier

Atlanta, GA (April 8th, 2019) – Clickagy announces their inclusion to LUMA Partner’s Display LUMAscape, a document that identifies key players within each subset of the Ad Tech universe. As a data supplier, Clickagy collects real-time behavioral data and offers the ability for marketers to build customized audiences of their ideal consumers. Leading investment bank […]

What to Do When Your Product – or Brand – Becomes Obsolete

Marketing becomes tricky for products that are no longer popular among their traditional target audience. We all feel for the stressed-out marketers behind gas-guzzling cars, traditional CDs, plastic straws, or bubblegum cigarettes. If you are worried this could be you someday soon, all of your people and resources are probably focused on staying relevant and […]

Reach News Readers in your Next Campaign

Right now, the majority of American adults still prefer to get their news on TV.  However, this is changing rapidly, as technology dominates more and more of every market.  As recently as 2013, only 54% of adults used their phones to read the news, while today that number has grown to a substantial 74%.  This […]