Clickagy Joins LUMAscapes as Data Supplier
Atlanta, GA (April 8th, 2019) – Clickagy announces their inclusion to LUMA Partner’s Display LUMAscape, a document that identifies key players within each subset of the Ad Tech universe. As a data supplier, Clickagy collects real-time behavioral data and offers the ability for marketers to build customized audiences of their ideal consumers.
Leading investment bank and Ad Tech consultant, LUMA Partners focuses primarily on digital media and marketing. They feature 19 LUMAscapes highlighting select companies and offer a way to understand a complex and rapidly growing industry. These essential visual guides provide a substantive way to showcase the major players in the technology market.
Clickagy CEO, Harry Maugans, is grateful to LUMA Partners for honoring Clickagy with an addition to their most recent LUMAscape. “Clickagy’s Audience Lab team is excited to provide access to high-quality data to those working with LUMAscapes. We’re honored to be recognized as an industry leader in behavioral data.“ Maugans says. “The powerful results achieved with our real-time data will help clients move forward within their industries.”
Of the top-tier data providers listed in the LUMAscape, Clickagy is the only one to offer real-time data to its clients, ensuring clients can maximize campaign return through higher data relevancy and precision. Today Clickagy solidifies its spot as a premier global data supplier by joining the ranks of LUMA Partners’ LUMAscapes.
Clickagy is a filter overlaid on the world’s digital activity to better identify, understand, and reach specific audiences. The farm-to-table data company leads the industry in innovative data-driven target solutions. With data that is never modeled of watered down, Clickagy offers thousands of curated taxonomy segments, composed via real-time behavioral intent. By collecting granular data directly from the source, Clickagy enables buyers to realize the full potential of behavioral insights, increasing campaign profitability and enhancing strategic objectives, with handcrafted custom audiences based on specific keywords. Using sophisticated Artificial Intelligence-based NLP, Clickagy crawls webpages and extracts keywords, scoring each from 1-100% based on relevancy. Due to the unmatched scale and accuracy that Clickagy data commands, Clickagy’s data is repeatedly proven among the highest precision in the marketing industry today.
LUMA, the leading strategic advisory platform in digital media and marketing, offers widely referenced resourceful content that delivers insights into the complex marketing ecosystem. Their exclusive focus on digital media and marketing covers Media, Technology, Marketing, Ad Tech, Digital Content, and MarTech. They have become an industry standard across all critical categories within the digital marketing landscape.
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